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West Coast Manufacturing Expo April 21st & 22nd
A SELWAY MACHINE TOOL COMPANY SPECIAL EVENT
Legacy can be defined as something that is a part of your history that remains with you from an earlier time. Selway Machine Tool Company, one of the largest CNC machine tool distributorships in the nation, honored their 60 year heritage & former president Bill Selway, hosting “Legacy, A West Coast Manufacturing Expo & Tribute”. Showcasing the latest in CNC, Automation, Workholding, Accessories, Tooling, 3D Printers & Software.
The roar of the #41 Haas Tooling NASCAR engine echoed throughout Selway Machine Tool Company’s 60,000 square foot showroom in Union City, California last April 21st-22nd. The sound carried past 12 CNC machine demos, several 3D printers, multiple robots, and dozens of software/workholding/accessory/tooling vendor tables. Wall shaking vibrations from the revving 725 hp engine payed tribute to the unforgettable events Bill Selway & the Selway Brothers used to host under the same roof. And for two days, hundreds of Northern California manufacturers came together as a community to celebrate the life of Bills Selway, and to see the latest technologies offered from Selway Machine Tool Company’s comprehensive multi-brand portfolio.
Showcasing the latest manufacturing technologies to their local customers, as well as throwing a good party, has been part of the Selway philosophy since the 1980’s. During those years actual beach boardwalks (including a sandy beach), western saloons, batting cages, spaceships, bands, & NFL/NBA Cheerleaders would share the showroom floor with knee mills, saws, grinders, & CNC machines. Iconic imagery & memorabilia of these past events filled the building as the overall theme of the show.
This year, the Selway team carried on the tradition of mixing the right amount of entertainment into the expo. Harnessing their over 30 year partnership with Haas Automation, they booked the #41 Haas Tooling NASCAR, parked it in the Haas Factory Outlet section of their showroom, and revved the engine to the delight of the attendees. “The Legacy event pays tribute to the ‘over the top shows’ my father (Bill Selway) & uncles used to throw in the 80’s”, said Zack Selway, VP of Marketing at Selway Machine Tool Co.. “So alongside filling the building with the best manufacturing equipment available, we needed something spectacular that our customers would enjoy and talk about.”
But, the talk from the show was not just about race cars or
As one of the top Haas Factory Outlets in the world it is fitting that four Haas CNC’s are the first things you saw upon entering Selway’s Northern California showroom. The ever popular VF-2SS was making Autodesk designed bottle openers, a VF-6SS with rotary table demonstrated quick change over workholding, the compact UMC-500 made easy work of a complex 5-Axis part, while an ST-25Y with Auto Parts Loader cycled unmanned. Never before ‘seen in person’ machines like Toyoda’s massive 5-Axis Horizontal Machining Center the FH630SXi 5-Axis, Enshu’s built for high production HMC the GE460H, and the robot gantry loaded dual spindle/dual turret Fuji CSD 300 II captured local customers imagination with new ways to make their parts. Crowds gathered around Matsuura’s new edition to their fabled 5-Axis palletized machining centers, the MAM72-52V. Meanwhile the Eurotech Rapido dual spindle/dual turret & Hwacheon’s HiTECH 230BL YSMC boxway turn/mill’s were busy machining high tolerance brass & aluminum giveaway items. Tolerances that could be checked by the Mitutoyo AV9108 CMM.
Selway Machine Tool Co has been selling CNC Automation since the early 90’s with the Matsuura MAM Series. ’Realizing that to support their customers at every level of automation they partnered with companies like Fastems & Universal Robots and even developed their own palletized delivery system that could be connected to existing CNC machines with Trinity Robotics Automation. Trinity‘s AX2 Duo, an automated pallet system for 2 vertical machining centers, ran unattended the entire show, while a welding and two pick and place cobots by Universal Robots articulated across the aisle.
Because machines don't make parts right out of the box, Selway’s SWAT team filled the back bay of the showroom with over 20 Software, Workholding, Accessory, & Tooling vendors. This area was bustling every day with attendees eager to get their hands on the newest products that could improve their processes. “We had more real conversations
the LinkedIn live stream filming with Tony Gunn from MTD CNC . Customers from all over California, Northern Nevada, and Oregon were talking about, and were impressed by, the amount of technology showcased under one roof.
& opportunity's in the 2 days of the Legacy event than the whole week at WESTEC”, said one workholding vendor as others nodded in agreement.
From the amount of customers & vendors that showed up
for the event, it is plain to see that the true Selway Legacy is
in their relationships. This industry can be demanding &
CNC WEST June/july 2022
stressful, but if we can learn anything from the Legacy
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Event & Bill Selway, it can also be fun.